Marketing and Engagement Software
Create meaningful connections with supporters – and drive results.
Read these stories and more in our customer story showcase.
Reach and engage supporters with integrated online marketing tools.
Your audience is saturated with messages through email, social media, direct mail, and a raft of other channels. If you can’t cut through the noise and deliver effective marketing messages, your mission won’t be heard.
Effectively engage new supporters and expand your existing relationships using Blackbaud's marketing solutions, built to integrate with our industry-leading fundraising software, driven by unmatched data intelligence, and grounded in Blackbaud's deep expertise.
With Blackbaud marketing tools and software solutions, you'll:
- Grow your audience and supporter base
- Raise more money with integrated online fundraising and payments
- Optimise every opportunity to connect and convert by reaching the right person at the right time with the right message
- Advance your message by leveraging Blackbaud's unmatched direct marketing analytics to identify and reach the most strategic audiences
- Deepen engagement and improve retention with personalised and effective web, email, and other digital experiences
- Work more efficiently by synchronizing data from your fundraising, marketing, and advocacy campaign efforts
Marketing Tools and Software Solutions
Marketing Resources

Webinar: Improve your Fundraising and Grantmaking with Tech
Watch this on-demand webinar to learn how Royal Navy Royal Marines Charity use Blackbaud Grantmaking™ and Raiser's Edge NXT® to improve their fundraising and grantmaking processes...

Tipsheet: 3 Steps to Improving your Supporter Experience
Mark Stevens, Head of Fundraising at Wales Air Ambulance, shares his top three tips for improving supporter experience.

Webinar: Improve your Supporter Experience with Tech
Learn from Mark Stevens, head of fundraising at Wales Air Ambulance about what it takes to be a Supporter Experience Expert. Mark’s team have been using Blackbaud Raiser’s Edge NXT® as their CRM fundraising database since 2019 when they began implementing a new long-term strategy to increase supporter engagement...

How to Choose a Fundraising CRM
Your 3-step guide to finding the best fundraising CRM for your organisation