Data Analytics Software & Targeting Tools
Take the guesswork out of your mission with insights that drive action and results.
Life is data-driven. Your mission should be too.
In a world steered by data, your organisation needs the ability to transform information into insight. The stakes are high when you're mission-driven. Analytics are the key to working efficiently and effectively to reach your goals. Blackbaud's data analytics solutions provide the insight your organisation needs.
Blackbaud’s unique Intelligence for Good™ approach brings together analytics, big data, artificial intelligence, and expertise to drive your mission. Only Blackbaud can offer analytics powered by the world’s largest philanthropic data set – with billions of records on supporter engagement, growing every day – and unparalleled expertise driven by our team of social good scientists™.
With solutions for data enrichment, collaborative peer benchmarking, donor cultivation, high-touch fundraising, and access to exclusive data and fundraising experts, Blackbaud offers insight to advance your organisation like no one else.
With Blackbaud's target analytics solutions, you'll:
- Acquire new donors and advocates and inspire them to join your mission
- Connect with constituents through channels they prefer
- Optimise fundraising to save time and improve return on investment (ROI)
- Understand your fundraising efficacy and the unique personas of your donors