Giving Days can be a powerful and profitable fundraising strategy for all types of charitable organisations. Over the past decade, thousands of non-profits have hosted successful giving days, and advances in technology have made these events easier than ever before. We believe every organisation (regardless of size) should run a giving day each year.
In this guide, you'll learn how to run a successful giving day, with tips and strategies for standalone giving days or “anniversary days,” as well as #GivingTuesday and #GivingTuesdayNow. Learn what works and what doesn’t first-hand from organisations who have run successful giving days.
What you’ll learn:
- What a giving day is and what makes it such a powerful strategy
- Best practices for a successful giving day
- How to plan your giving day