Building Digital Confidence with Blackbaud Customer Success

Founded in 1845, Queen’s University Belfast has grown into one of the leading universities in the UK and Ireland. With its distinguished heritage and history, the university continues to make a difference in society in Belfast and beyond.

The university’s Regular Giving Manager, Stephen O’Reilly, identified they could enhance the student experience by utilising a more interactive system. While the end goal was clear, the team needed to explore the best steps to succeed.

With the help of their Blackbaud Customer Success Manager, Queen’s University Belfast could steer towards more data-informed decision-making for the sustainability and growth of QUB’s Annual Fund.