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Fundraising There’s one fact that holds true throughout the not-for-profit community: your ability to achieve your mission is directly related to your ability to raise funds. In other words, regardless of who you help, you can’t do it without funding.
And with thousands of funding sources and hundreds of methods to raise funds, it’s no easy task to keep track of all the pieces. With that in mind, we’ve developed software and services to help you get the most out of your fundraising strategy.
Have a look at how the University of Glasgow relies on The Raiser's Edge to stay at the forefront of higher education fundraising.
While The Raiser’s Edge is our most well-known CRM and fundraising tool, all of our products work together and play a part in helping you meet your fundraising goals. From finding best prospects with Target Analytics to building a supporter community online with Blackbaud NetCommunity to effective communications with Blackbaud Direct Marketing.
Here are a few of the things Blackbaud’s solutions can help with:
- Customer Relationship Management (CRM)
The basic building block of fundraising is knowing who your supporters are and when, where, and how they have interacted with your organisation. That’s what CRM is all about. Read more about how our CRM solutions can help.
- Online Fundraising
The web is where the future of fundraising resides. We have the solutions that will keep you ahead of the web curve. RE:NetSolutions provides easy-to-use online fundraising and efficient communication with supporters. Blackbaud NetCommunity gives you the ability to build an interactive online community for your supporters.
- Moves Management
Don’t just cultivate donors for a single gift. Cultivate them to reach their ultimate giving potential. With Blackbaud solutions like The Raisers Edge you can develop a programme to move prospects from prospective donor to major or planned giver.
- Membership Management
Build relationships with members that result in long-term support. With The Raiser’s Edge you get a holistic view of each member, at the local or regional level and can easily manage membership benefits and details. We allow you to make better strategic decisions and greatly improve communication and member service. Use Blackbaud NetCommunity to build an online community for your members and give them the ability to manage their own memberships.
- Stewardship
Our solutions can show supporters what their gifts do for your organisation's mission, and raise their awareness of just how critical their funds are. Send personalised thank-you letters from The Raiser’s Edge showing how donations were spent and ensure that donated funds are accounted for and protected.
- Legacy Giving
Planned giving is one of the most effective ways your organisation can ensure its long-term viability. Our solutions, including RE:Search and RE:Legacy, help you not only identify and target legacy givers but also store, track and analyse those gifts over time in The Raiser’s Edge.
- Major Giving
Major gifts are a great source of funding, but securing them can be extremely time-consuming. With solutions like Target Analytics, we can save you time by determining the best prospects for major gifts and appropriate ask amounts.
- Recurring Giving
Recurring gifts are one of the most cost-effective, long-term fundraising methods around. The Raiser’s Edge gives you the ability to manage recurring gifts from end-to-end, from acquisition and entry through gift upgrade and legacy or major gift cultivation.
- Reporting and Analysis
Communicate organisational effectiveness and meet challenges by achieving a holistic view of the organisation’s health. Solutions like The Raiser’s Edge allow you to make the most of the vital information you’ve captured over the years to uncover trends and report programme performance to internal and external stakeholders.
- Donor Performance and Benchmarking
See how your organisation compares to other not-for-profits facing similar fundraising challenges. Target Analytics’ donor performance and benchmarking services compares your organisation’s performance and shares best practices from peer organisations so that you can evaluate past strategy and invest current resources for maximum future returns. |
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