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Blackbaud NetCommunity Latest Features
For most of Blackbaud NetCommunity’s seven-year history, we’ve spent our energy and expertise perfecting the world’s richest integration between a platform and fundraising database. In our latest release, we’ve thought outside the box to bring you exciting new audience-facing features that will make your website an even more effective marketing and communications tool.
Email Notifications
Receive email notifications whenever your organisation receives an online donation, online event registration and an online membership application.
Social Sign-On Functionality
Allow visitors to your website to seamlessly register and login using their existing Facebook® Google®, Yahoo!®, or Twitter® credentials – reducing friction of the registration process and leading to more users being more engaged on your website. And because Blackbaud NetCommunity integrates with your CRM solution, this allows you to capture their information and preferences, engage them more effectively by serving up relevant content, and build a richer constituent profile and stronger relationship.
Mobile Ready Features
Build a mobile-optimised format of your website that delivers a rich web experience through a mobile device. With a few simple steps, turn your website into a mobile-friendly layout, so your supporters can easily access your content from their mobile devices. Build the layout once, and new pages and forms are automatically available for mobile devices – a smart website for smart phones.
Integrated Multichannel Reporting
Blackbaud NetCommunity is fully integrated with The Raiser’s Edge, allowing you to view your online success metrics through Raiser’s Edge dashboards with the click of a button. Well-executed multichannel campaigns should result in higher average gift size, greater lifetime value, and better donor retention – view your results and report on your goals with these dashboards:
- Online revenue
- Email list growth
- Web traffic
Blackbaud Integration Gallery
It is now easier than ever to integrate your Blackbaud NetCommunity website with some of the most exciting services on the Internet. The Blackbaud Integration Gallery will help you take your website to the next level by plugging in content from Facebook, YouTube, flickr®, and other sites that receive millions of visitors daily. Instead of recreating or competing with content from these sites, you can provide interactive content and share traffic with the best of the web.
Successful Online Fundraising
At every touch point and for every size organisation, Blackbaud can help you begin your online fundraising efforts, prioritise your online giving efforts, and ensure your online giving strategy is effective. Using more effective multichannel marketing, powered by better integrated online and offline solutions, Blackbaud customers have more success with online fundraising campaign.
- In 2010, Blackbaud NetCommunity customers experienced year-over-year growth of 38.5% in online fundraising, compared to the 20% growth published by other online solution providers.
Impactful Multichannel Marketing
With Blackbaud NetCommunity email and multichannel marketing, you’ll see greater support for your organisation and more engaged constituents. Thanks to professional design, rich segmentation capabilities, and unique personalization tools, Blackbaud NetCommunity ensures messages reach the right people at the right time and inspire the action you need.
In the first year of using Blackbaud NetCommunity eMarketing, customers report:
- 10x improvement of email conversion rates.
- Email subscription list growth of 30%.
- Increased lifetime giving and retention.
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