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Mission Intelligence provides a complete view of all constituent, financial and programme activities to help you assess the performance and overall health of your organisation. Not-for-profit organisations often struggle to get this complete view because information is scattered across the organisation. But in order to gain a competitive advantage, organisations must understand how marketing affects fundraising, how certain programmes affect costs, and how each function in the organisation contributes to building relationships with constituents.
Business Intelligence applications, like The Information Edge, sit on top of your transactional applications (fundraising, financial management, ticketing, etc.) to give decision-makers the information they need to understand funding sources, programme costs, and operational efficiencies, as well as build lifetime relationships with your constituents.
The Information Edge provides:
- Organisation-Wide Data Integration
Connect information from multiple data sources within your organisation to get a holistic view of constituents
Accountability Metrics Set up and monitor the measures that prove mission performance
Actionable Insight Uncover hidden trends that help you identify new fundraising and programme opportunities
Performance Dashboards Easily view custom performance metrics that enable you to instantly drill-down into the underlying details
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